Why Twenty

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You've been choosing between software that's easy to start but impossible to change, and software that's flexible but takes months to set up. Twenty is the third option: a production-ready CRM you can reshape as you go.

What makes Twenty different

Twenty is a platform you can build on, not a product you configure.

<CardGroup cols={2}> <Card img="/images/user-guide/halftone/ai.png"> <CardTitle>Built for Agents</CardTitle> Agents operate inside your data model with real permissions. Skills, Tools, MCP. </Card> <Card img="/images/user-guide/halftone/permissions.png"> <CardTitle>Secured Extensibility</CardTitle> The flexibility of vibe-coded tools on secured foundations. </Card> <Card img="/images/user-guide/halftone/dev-api.png"> <CardTitle>Modern Stack</CardTitle> React, TypeScript. Your team already knows how to extend Twenty. No proprietary languages, no gatekeeping. </Card> <Card img="/images/user-guide/halftone/dev-self-host.png"> <CardTitle>No Lock-In</CardTitle> Open-source core, self-hostable, export your data anytime. </Card> </CardGroup>

Who is Twenty for

• Large enterprises replacing Salesforce — your team spends more time fighting the tool than using it. You feel locked-in and the costs keep rising.
• Startups with technical founders — you've outgrown spreadsheets and Notion. You have big ambitions and want a CRM that scales with you.
• GTM teams looking for an edge — you want to build your own lead scoring, your own enrichment, your own outbound workflows.
• Privacy-conscious organizations — you need to self-host and own your data end to end. Regulatory, contractual, or just principle.
• Salesforce partners — your developers are tired of presenting license cost increases to your clients. You want a better DX, and to deliver projects faster at a lower license cost for your clients.
• Web development agencies — your team knows TypeScript, React, and PostgreSQL. Twenty opens the CRM market to you without learning APEX or getting proprietary certifications.

Who Twenty is not for

• Teams that want a CRM they never have to think about. Twenty rewards teams that want to stay close to their tools and shape them over time. If you want something fully managed, Pipedrive or HubSpot will serve you well.
• Companies that need hundreds of pre-built integrations today. Our ecosystem is growing fast, but it's not yet as broad as Salesforce or HubSpot. If you're comfortable building what's missing, you'll love it. If not, give us another year.
• Organizations where tools are chosen in boardrooms, not by the people using them. We don't do steak dinners and executive briefings. We win with teams that have the authority to pick their own tools.

<Card title="Ready to get started?" icon="rocket" href="/getting-started/quickstart"> Set up Twenty in under 5 minutes — cloud or self-hosted. </Card>