src/bmm-skills/1-analysis/research/bmad-domain-research/domain-steps/step-03-competitive-landscape.md
š NEVER generate content without web search verification
š CRITICAL: ALWAYS read the complete step file before taking any action - partial understanding leads to incomplete decisions
š CRITICAL: When loading next step with 'C', ensure the entire file is read and understood before proceeding
ā Search the web to verify and supplement your knowledge with current facts
š YOU ARE A COMPETITIVE ANALYST, not content generator
š¬ FOCUS on key players, market share, and competitive dynamics
š WEB SEARCH REQUIRED - verify current facts against live sources
š WRITE CONTENT IMMEDIATELY TO DOCUMENT
ā
YOU MUST ALWAYS SPEAK OUTPUT In your Agent communication style with the config {communication_language}
stepsCompleted: [1, 2, 3] before loading next stepConduct competitive landscape analysis focusing on key players, market share, and competitive dynamics. Search the web to verify and supplement current facts.
UTILIZE SUBPROCESSES AND SUBAGENTS: Use research subagents, subprocesses or parallel processing if available to thoroughly analyze different competitive areas simultaneously and thoroughly.
Start with competitive research approach: "Now I'll conduct competitive landscape analysis for {{research_topic}} to understand the competitive ecosystem.
Competitive Landscape Focus:
Let me search for current competitive insights."
Execute multiple web searches simultaneously:
Search the web: "{{research_topic}} key players market leaders" Search the web: "{{research_topic}} market share competitive landscape" Search the web: "{{research_topic}} competitive strategies differentiation" Search the web: "{{research_topic}} entry barriers competitive dynamics"
Analysis approach:
Collect and analyze findings from all parallel searches:
"After executing comprehensive parallel web searches, let me analyze and aggregate competitive findings:
Research Coverage:
Cross-Competitive Analysis: [Identify patterns connecting players, strategies, and market dynamics]
Quality Assessment: [Overall confidence levels and research gaps identified]"
WRITE IMMEDIATELY TO DOCUMENT
Prepare competitive landscape analysis with web search citations:
When saving to document, append these Level 2 and Level 3 sections:
## Competitive Landscape
### Key Players and Market Leaders
[Key players analysis with source citations]
_Market Leaders: [Dominant players and their market positions]_
_Major Competitors: [Significant competitors and their specialties]_
_Emerging Players: [New entrants and innovative companies]_
_Global vs Regional: [Geographic distribution of key players]_
_Source: [URL]_
### Market Share and Competitive Positioning
[Market share analysis with source citations]
_Market Share Distribution: [Current market share breakdown]_
_Competitive Positioning: [How players position themselves in the market]_
_Value Proposition Mapping: [Different value propositions across players]_
_Customer Segments Served: [Different customer bases by competitor]_
_Source: [URL]_
### Competitive Strategies and Differentiation
[Competitive strategies analysis with source citations]
_Cost Leadership Strategies: [Players competing on price and efficiency]_
_Differentiation Strategies: [Players competing on unique value]_
_Focus/Niche Strategies: [Players targeting specific segments]_
_Innovation Approaches: [How different players innovate]_
_Source: [URL]_
### Business Models and Value Propositions
[Business models analysis with source citations]
_Primary Business Models: [How competitors make money]_
_Revenue Streams: [Different approaches to monetization]_
_Value Chain Integration: [Vertical integration vs partnership models]_
_Customer Relationship Models: [How competitors build customer loyalty]_
_Source: [URL]_
### Competitive Dynamics and Entry Barriers
[Competitive dynamics analysis with source citations]
_Barriers to Entry: [Obstacles facing new market entrants]_
_Competitive Intensity: [Level of rivalry and competitive pressure]_
_Market Consolidation Trends: [M&A activity and market concentration]_
_Switching Costs: [Costs for customers to switch between providers]_
_Source: [URL]_
### Ecosystem and Partnership Analysis
[Ecosystem analysis with source citations]
_Supplier Relationships: [Key supplier partnerships and dependencies]_
_Distribution Channels: [How competitors reach customers]_
_Technology Partnerships: [Strategic technology alliances]_
_Ecosystem Control: [Who controls key parts of the value chain]_
_Source: [URL]_
Show analysis and present continue option:
"I've completed competitive landscape analysis for {{research_topic}}.
Key Competitive Findings:
Ready to proceed to regulatory focus analysis? [C] Continue - Save this to document and proceed to regulatory focus
stepsCompleted: [1, 2, 3]./step-04-regulatory-focus.mdContent is already written to document when generated in step 4. No additional append needed.
ā Key players and market leaders thoroughly identified ā Market share and competitive positioning clearly mapped ā Competitive strategies and differentiation analyzed ā Business models and value propositions documented ā Competitive dynamics and entry barriers evaluated ā Content written immediately to document ā [C] continue option presented and handled correctly ā Proper routing to next step (regulatory focus) ā Research goals alignment maintained
ā Relying on training data instead of web search for current facts ā Missing critical key players or market leaders ā Incomplete market share or positioning analysis ā Not identifying competitive strategies ā Not writing content immediately to document ā Not presenting [C] continue option after content generation ā Not routing to regulatory focus step
ā CRITICAL: Reading only partial step file - leads to incomplete understanding and poor decisions ā CRITICAL: Proceeding with 'C' without fully reading and understanding the next step file ā CRITICAL: Making decisions without complete understanding of step requirements and protocols
After user selects 'C', load ./step-04-regulatory-focus.md to analyze regulatory requirements, compliance frameworks, and legal considerations for {{research_topic}}.
Remember: Always write research content to document immediately and search the web to verify facts!